Ariana Grande’s r.e.m beauty is now available at Selfridges

After firstly launching at Ulta Beauty US stores, r.e.m beauty by Ariana Grande is now taking over all Selfridges UK stores, including the online one.

The cruelty-free and vegan beauty brand by Ariana Grande already features four chapters of beauty and skincare products, including concealers, lipsticks, eyeliners, mascara, face mists and highlighters, and is already among the top celebrities’ beauty brands along with brands such as Rihanna’s Fenty Beauty, Lady Gaga’s Haus Labs and Selena Gomez’s Rare Beauty, despite being launched only nine months ago.

Ariana Grande posing in a spacial aesthetic for r.e.m beauty
Ariana Grande for r.e.m beauty’s chapter one

Ariana Grande says she’s so excited for this drop because it will be r.e.m beauty’s first international drop. More drops outside US and UK are expected to be announced soon, as rumors are starting to talk about a Douglas drop in some European countries.